Free Email Deliverability Score Checker - Test Your Domain Now
Wondering why your emails land in spam?
Your email deliverability score might be the problem.
In this guide, you'll learn:
- What an email deliverability score is
- How to check it (for free)
- What factors affect your score
- How to improve it
Use our free Email Deliverability Checker tool: Check Your Score Now
What is Email Deliverability Score?
Your email deliverability score measures how likely your emails are to reach the inbox (not spam).
It's based on:
- DNS authentication records (SPF, DKIM, DMARC)
- Mail server configuration (MX records)
- Blacklist status (is your server flagged as spam?)
- Sender reputation
- Email engagement rates
A low score means your emails get blocked or filtered to spam.
A high score means inboxes welcome your emails.
How to Check Your Email Deliverability Score
Step 1: Use Our Free Tool
Go to PureMail Email Deliverability Checker.
Enter your domain or email address.
Click "Check Deliverability."
Step 2: Review Your Score
You'll get a score out of 95 points:
- 85-95: Excellent - Your emails should reach inboxes
- 70-84: Good - Minor improvements needed
- 50-69: Fair - Several issues to address
- 30-49: Poor - Major problems affecting deliverability
- 0-29: Critical - Emails likely going to spam
Step 3: Check Individual Components
Our tool tests 5 critical areas:
1. SPF Record (20 points)
What it is: Sender Policy Framework - lists which servers can send email for your domain.
Why it matters: Without SPF, anyone can impersonate your domain.
Example SPF record:
v=spf1 include:_spf.google.com ~all
How to add it: Add a TXT record to your domain's DNS:
- Record type: TXT
- Host: @ (or your domain)
- Value: Your SPF record
2. DKIM Record (20 points)
What it is: DomainKeys Identified Mail - adds a digital signature to your emails.
Why it matters: Proves emails weren't tampered with in transit.
How to set it up:
- Generate DKIM keys through your email service provider
- Add the public key as a TXT record in DNS
- Configure your mail server to sign outgoing emails
Most email services (Gmail, Outlook, SendGrid) provide step-by-step instructions.
3. DMARC Record (20 points)
What it is: Domain-based Message Authentication - tells email providers what to do if SPF/DKIM fail.
Why it matters: Protects your domain from phishing and spoofing.
Example DMARC record:
v=DMARC1; p=quarantine; rua=mailto:dmarc@yourdomain.com
Policy options:
p=none- Monitor only (start here)p=quarantine- Send suspicious emails to spamp=reject- Block suspicious emails entirely
4. MX Records (20 points)
What it is: Mail Exchange records - specify which servers receive email for your domain.
Why it matters: Without MX records, you can't receive emails.
How to check: Our tool shows your MX records with priority numbers.
Lower priority number = higher importance.
5. Blacklist Status (15 points)
What it is: Checks if your mail server's IP is on spam blacklists.
Blacklists we check:
- Spamhaus ZEN
- SpamCop
- Barracuda
- SORBS
Why it matters: Being blacklisted means your emails get automatically blocked.
How to get delisted:
- Identify why you were blacklisted
- Fix the issue (stop sending spam, secure your server)
- Request removal from each blacklist's website
How to Improve Your Deliverability Score
Fix DNS Records
If SPF is missing:
- Go to your DNS provider
- Add a TXT record with your SPF policy
- Wait 24-48 hours for DNS propagation
- Re-test with our tool
If DKIM is missing:
- Contact your email service provider
- Follow their DKIM setup instructions
- Add the provided DNS records
- Verify with our tool
If DMARC is missing:
- Create a DMARC policy (start with
p=none) - Add TXT record:
_dmarc.yourdomain.com - Monitor reports sent to your
ruaaddress - Gradually increase to
p=quarantineorp=reject
Get Off Blacklists
Check each blacklist:
- Spamhaus: https://www.spamhaus.org/lookup/
- SpamCop: https://www.spamcop.net/bl.shtml
- Barracuda: https://barracudacentral.org/rbl/removal-request
Common reasons for blacklisting:
- Sending to purchased email lists
- High spam complaint rates
- Compromised server sending spam
- No authentication records
Delisting process:
- Fix the root cause
- Submit removal request
- Wait 24-48 hours
- Check again with our tool
Improve Sender Reputation
Beyond DNS records, focus on:
Engagement:
- Send to engaged subscribers only
- Remove inactive users regularly
- Segment your list for relevance
Content:
- Avoid spam trigger words ("FREE," "ACT NOW," "LIMITED TIME")
- Use a recognizable sender name
- Include a clear unsubscribe link
Sending practices:
- Warm up new IP addresses gradually
- Don't send huge batches at once
- Maintain consistent sending volume
Why Email Deliverability Matters
For businesses:
- 21% average open rate for cold emails
- 99% of users check email daily
- Email ROI: $36 for every $1 spent
Low deliverability = lost revenue
If 50% of your emails go to spam:
- You're losing half your potential customers
- Your email list is wasting money
- Your campaigns aren't profitable
High deliverability = more revenue
95% inbox placement means:
- More opens and clicks
- Higher conversion rates
- Better ROI on email marketing
Common Deliverability Myths
Myth 1: "I don't need SPF/DKIM/DMARC if I use Gmail"
False. Gmail configures SPF and DKIM for Gmail accounts, but you need DMARC.
If you send from a custom domain (hello@yourcompany.com), you need all three.
Myth 2: "My emails don't go to spam, so I'm fine"
Your test emails might not, but:
- Different recipients have different filters
- Inbox placement varies by provider
- Spam filters learn over time
Test with our tool to be sure.
Myth 3: "Blacklists only affect spammers"
False. Legitimate businesses get blacklisted:
- Compromised accounts
- Employee mistakes
- Shared hosting IP issues
- Aggressive email campaigns
Check your blacklist status regularly.
How Often Should You Check?
Monthly: If you send emails regularly
Weekly: If you're running email campaigns
After changes: Whenever you:
- Change email providers
- Add new domains
- Modify DNS records
- Notice deliverability drops
Use our tool: Check your deliverability score now
What Makes Our Tool Different?
Free forever - No signup required
Comprehensive checks:
- SPF validation
- DKIM detection (common selectors)
- DMARC policy analysis
- MX record verification
- 4 major blacklist checks
Instant results - See your score in seconds
Actionable recommendations - We tell you exactly what to fix
No limits - Check as many domains as you want
Next Steps
- Check your deliverability score - Takes 30 seconds
- Review the results - See which areas need work
- Fix DNS records - Follow our recommendations
- Re-test - Verify your improvements
- Monitor regularly - Keep your score high
Conclusion
Email deliverability isn't just technical setup—it's the foundation of successful email marketing.
A perfect 95/95 score means:
- Your emails reach inboxes
- Recipients trust your domain
- You're protected from spoofing
- You're not on any blacklists
Don't let deliverability issues tank your email campaigns.
Test your email deliverability score now - It's free, instant, and you'll know exactly what to fix.
Got questions? Contact our support team or check out our email verification service to keep your list clean and deliverable.

